Mexico’s top beach tourist destinations—Cancun, Los Cabos, and Puerto Vallarta—experienced a surge in international arrivals as tourism rebounded after the pandemic in 2022. What once seemed like a rather optimistic outlook has now raised concerns among authorities and industry leaders. So, what’s going on with these Mexican hotspots?
A combination of factors appears to be driving the steady decline in passenger numbers. While multiple sources confirm this trend throughout 2024, data reveals that the issue actually began in the first quarter of 2023.
In July 2023, the Migration Policy Unit reported a significant drop of 10.2 percent in international visitors to beach destinations compared to data from 2022, with
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