In a recent initiative to enhance the experience of travelers arriving at Cancun International Airport, 90 customs agents underwent a comprehensive three-day training program in late January. This effort follows the Mexican Association of Inbound Tourism Travel Agencies’ (Amatur) previous training sessions for airport immigration officers.
Sergio González Rubiera, President of Amatur, emphasized the importance of this training, noting that customs agents are often the first point of contact for tourists. He stated, “It seems that someone with a new vision arrived.” The training focused on “Quality in Tourist Service,” covering topics such as emotional management, customer service, and quality systematization to ensure a more satisfactory experience for travelers.
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