Instagram is testing a feature that locks Reels behind a secret code and a provided hint, according to a report by TechCrunch. This looks like a novel way for creators to interact with fans, as they can share exclusive reels with people who are more likely to know the answer to these clues.
As an example, a creator could lock a Reel with a hint like “my favorite food” and rabid fans would, of course, know the answer. The Meta-owned social network has been testing the feature on its Design account. It shared a locked Reel that prompts viewers to
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