Nikki Doucet, the CEO of the English women’s professional game, says moving the Women’s Super League (WSL) and Championship’s streaming platform to YouTube will grow the game’s reach.
Doucet also confirmed there is a “long-term” timeframe to pay back the £20million ($25.2m) loan provided by the Premier League to Women’s Professional Leagues Limited (WPLL, previously NewCo), and said her job was to find more owners like London City Lionesses’s Michele Kang to invest in clubs and drive revenue.
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The WSL and Championship’s YouTube channels have replaced the FA Player as the divisions’s primary streaming service for the 2024-25 season, with all non-televised WSL matches and select Championship games available to view
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