Of course this was going to happen. It’s only a wonder it hasn’t happened sooner.
College football is a sport where more than three years after players were finally allowed to monetize their name, image and likeness, there are still no clear guidelines governing the marketplace.
There is no governing body with real teeth to enforce what little rules there are for either side of a contract, and if anyone tries, an offended party can hire a lawyer, go to court and add another chapter to the NCAA’s long line of failures in convincing a judge that its business model is fair.
Last week, UNLV starting quarterback Matthew Sluka posted that he
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