It was at Monza in September 2023, home to Formula One’s Italian Grand Prix, that the significance of Ferrari truly struck Fred Vasseur, the recently installed team principal of the scuderia.
All weekend long he’d been stopped for photos and autographs, far more than normal. From his perch on the Ferrari pit wall, he’d seen the fan clubs in the grandstands keeping close watch of the red cars. Post-race, he saw thousands of fans flooding the main straight to congregate under the podium. They unfurled their prancing horse emblazoned flags, cheering and chanting in an explosion of noise and color, all in honor of Carlos Sainz’s third-place finish.
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In Italy, Ferrari
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