If you are reading this, you likely know who Paige Bueckers is. Maybe you are also familiar with Lauren Betts, Maddie Booker and MiLaysia Fulwiley.
But Meg Aronowitz, a senior vice president of production for ESPN and the company’s point person for its women’s basketball coverage, cannot afford to make a similar supposition. When the women’s Final Four games air on Friday (7 p.m. ET and 9:30 p.m. ET), she and her ESPN colleagues have to cater, at least in part, to the casual viewer who might watch only one or two women’s basketball games each year.
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“This is the part of the tournament where we have to absolutely remind ourselves
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