Small business owners are finding new ways to compete with online retailers.
SEATTLE, Wash. — Black Friday isn’t what it used to be for Cheryl O’Connor.
“It used to be just jamming; you wouldn’t be able to see through the store; there’d be so many people,” said O’Connor, owner of Ballard Home Comforts in Seattle.
O’Connor, who has owned the gift shop for 25 years, says online sites and big retailers have taken many of her customers.
She said making her store a fun place and allowing customers to pet her dog, Halo, are what keep the in-person customers coming back.
→ Continue reading at King 5
