Meanwhile, expect fewer ads from Hollywood and streaming companies.
Meanwhile, expect fewer ads from Hollywood and streaming companies.
Wes Davis is a weekend editor who covers the latest in tech and entertainment. He has written news, reviews, and more as a tech journalist since 2020.
You can bet on seeing lots of AI ads during the Super Bowl LIX, according to Mark Evans, the executive VP of ad sales for Fox Sports. Evans told The Hollywood Reporter that AI “will be coming like a freight train,” and that some companies have paid over $8 million for 30-second spots during the year’s biggest NFL game.
While AI-centered ad buys are up, those from
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