South Korea Courts Investors to Turbo-Charge its Content Industry: ‘There is More Growth to Come’

South Korea is one of the world’s hottest markets for exports across the entertainment spectrum, from K-pop stars to movies and TV shows to social media content creators and webtoons.

But South Korea also has some work ahead to further open up its content marketplace to outside investment and larger partnerships with media and entertainment giants in the U.S. and other territories. That was one of the key takeaways from the U-Knock: International Content Investment Forum 2024, held Nov. 7 in Las Vegas and sponsored by South Korea’s Ministry of Culture, Sports and Tourism and the state’s Korea Creative Content Agency.

The gathering brought together producers, distributors, investors

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