Samsung kicked off its CES plans by highlighting its strategy to expand AI across its tech, in a way that is connected and personal, as well as showcasing its latest devices, including the new flagship Neo QLED 8K QN990F TV.
Asserting that “AI is here,” Yongsu Kim, Samsung’s executive vice president of visual display and global head of TV services, described new AI-driven features for Samsung TV Plus, which consumers will be able to access on the company’s 2025 TV models. For instance, “if there’s a scene [in a movie or TV series] and you’re curious about something, you’ll be able to press the AI button and get insights
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