A bill to protect performers from unauthorized AI replicas was approved by the California Senate on Tuesday and will soon head to the governor’s desk.
SAG-AFTRA, the actors union, has made the bill one of its top legislative priorities this year. AB 2602 would require explicit consent for the use of a “digital replica” of a performer.
The bill mirrors language in the SAG-AFTRA contract that ended last year’s four-month strike against the film and TV studios. It would also extend those protections to include other types of performances, such as videogames, audio books and commercials, and would also encompass non-union work.
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