Executives at PGA Tour say they are getting ready for a new era in sports when leagues will need to exercise significantly more control over the content that’s made from the games, matches and tournaments that every media outlet wants to show.
The backer of golf’s most popular events on Wednesday unveiled a new 165,000 square foot production facility, PGA Tour Studios, on its campus in Ponte Vedra Beach in Florida, part of a bid to gain new oversight over thousands of hours of sports content that its top executives believe will only be in more demand in a future dominated by streaming video — and different kinds of
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