NFL, celebrity boxing, and hot dogs: Netflix’s push into live TV

After moving from DVD rentals to all-digital streaming more than a decade ago, Netflix is making its next big transformation: it’s also becoming a hub for live content. The streamer’s foray into livestreams started with a Chris Rock comedy special and a rocky Love is Blind reunion, then quickly jumped into live sports streaming with a golf tournament that paired professional golfers with Formula 1 drivers.

Netflix’s livestreams have only gotten bigger since then, with a hot dog eating contest between storied rivals Joey Chestnut and Takeru Kobayashi. On November 15th, 2024, a live boxing match between Mike Tyson and Jake Paul raked in 108 million average viewers, making it

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