As it turns out, more than just Americans were curious to check out live football games and a Beyoncé peformance on Netflix.
The streamer’s big “NFL Christmas Gameday Live” stunt drew a broadcast network-level audience in the U.S., and it prompted subscribers in more than 200 countries to check out some part of the nearly nine-hour telecast, which started with the Kansas City Chiefs at Pittsburgh Steelers followed by Baltimore Ravens at Houston Texans. At the halftime of the latter game, Houston-born superstar Beyoncé performed a short set of tunes from her “Cowboy Carter” album. Viewership of that game peaked at 27 million viewers during her performed, which ran
→ Continue reading at Variety
