Nashville powerhouse singer-songwriter Ernest has launched DeVille Records, a joint venture with Big Loud Records, the company announced on Friday. According to the announcement, the label is “founded on the old-school values of artist development and creative swagger” and launches with Grammy-nominated Chandler Walters (a co-writer of Post Malone’s “I Had Some Help”), Rhys Rutherford, and Cody Lohden as its first artists.
“We’re going to build this thing wide and on concrete,” Ernest (pictured above, foreground, with the label’s artists) said of the label. “Artist development. Write the songs and do it the old-school way. Make the videos, see the vision, help the vision come to life.”
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