Meta’s new music deal with UMG includes Threads and WhatsApp

/ Universal Music Group and Meta’s latest agreement includes licensing for music used in shortform video on new platforms.

Image: Nick Barclay / The Verge

Meta and Universal Music Group (UMG) are refreshing their licensing agreements to expand the use of the publishing giant’s content on more Meta social apps. The new multiyear agreement announced on Monday now includes licensed media in content like shortform videos on Threads and WhatsApp as well as Facebook, Instagram, Messenger, and Meta

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