When Jeremy O. Harris was tapped to help reinvigorate the Williamstown Theatre Festival, he didn’t just think about traditional showcases for plays and musicals.
“The American festivals that work the best and that people are most thrilled by are our music festivals,” he says. “Like Coachella, Bonnaroo, Lollapalooza. They do a really good job of creating a sense of community. And that’s something that summer stock theater has let slip over the last few decades.”
In the old days, he notes, Williamstown Theatre audiences would flock to the Berkshires and spend days going from one production to another.
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