Madrid’s 4th Iberseries & Platino Industria’s conferences were packed, foot traffic at Madrid’s Matadero, a former slaughterhouse, was heavy. Delegates came as the industry has been facing a well documented perfect storm of rising costs and an invested pull back from streamers and broadcasters, hit respectively by cost-contention and plunging ad sales.
Yet the mood at Iberseries, which wrapped Friday, was “hopeful,” said Fremantle’s Manuel Martí. Takeaways from this year’s edition, which ran Oct. 1-4:
Spain Stands Strong
“The big slow-down hasn’t yet got to Spain,” Banijay Iberia CEO Pilar Blasco commented on an Iberseries & Platino panel. Spain’s shoot incentives are among Europe’s biggest – €10
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