Mark O’Meara, a Virginia-based movie theater owner, wonders and worries constantly about what exactly his customers will buy tickets to see on any given weekend. It’s not that people have fallen out of love with the big screen, he says, they’ve just gotten out of practice. In fact, in the 30-plus years O’Meara has worked in the business, he’s had a front-row seat as the audiences who habitually went to the movies turned to streaming services instead.
“I’ll see people at the grocery store, and they’ll tell me, ‘You have nothing we want to see.’ I don’t blame them on certain weekends,” says O’Meara, who operates two venues in Fairfax
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