Chuckle if you will but Schumpeter is looking forward to the first live-action “Barbie” film, due out in July. It is directed by Greta Gerwig, maker of “Lady Bird” and “Little Women”, two movies with strong characters. Its trailer is a parody of “2001: A Space Odyssey’‘, which suggests that, love Barbie or loathe her, she will be treated with a knowing wink.
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It is a business turnaround story, too. If the film is a hit, it could crown a comeback for Mattel, one
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