Late last year the messaging app Beeper raised the ire of Apple when it found a way to recreate Apple’s infamous “blue bubble” messaging on Android. Apple later hobbled Beeper, but it’s not an entirely unhappy ending: The startup has been acquired in a deal valued at $125 million.
Founded three years ago, Beeper is being snapped up by Automattic, the respected parent company of WordPress.com, the blogging and content management platform, as well as Tumblr, which it acquired in 2019. Beeper cofounder Eric Migicovsky said that the company will continue to exist as a stand-alone product within Automattic, and that all of Beeper’s 27 employees—who, like Automattic’s employees, are
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