Nicolle Pangis, a former CEO of the cable-ad-sales entity Ampersand, will join Netflix as its new vice president of advertising, a role that has not been easy to navigate at the...
After throwing characters from Marvel and Toy Story into its ongoing battle to lure young viewers to its increasingly expensive sports telecasts, Disney’s ESPN is really bringing in the big guns....
Walmart hopes customers see its next ad campaign as something more along the lines of a TV series rather than a TV commercial. The retailing giant hopes to get consumers in...
