Even though this year’s Genesis Invitational had to move south from Riviera to Torrey Pines, CBS delivered another solid performance, drawing 3.4 million viewers for its final round telecast.
Ludvig Åberg’s dramatic win is now the most-watched PGA Tour telecast since last year’s Players Championship in March, not including the four major championships. The Genesis Invitational also marks the third straight week of year-over-year gains for CBS.
Josh Carpenter of Sports Business Journal initially reported the news.
Coverage peaked between 5:45 and 6 p.m. ET, with 4.198 million viewers tuning in during that 15-minute interval. Minutes before then, tournament host Tiger Woods joined announcers Jim Nantz and Trevor
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