Snap will expand ad revenue sharing to creators on Spotlight

Snap is changing up its program that allows creators to make money from shortform videos. The company announced a new monetization program that will allow the app’s influencers to make money from Spotlight videos that are one minute or longer by earning a share of their content’s ad revenue.

The change will streamline Snap’s monetization features across Spotlight, its in-app TikTok competitor, and Stories, where Snap first launched its revenue sharing feature. It also means the company will end its

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