As part of its ongoing expansion plan, Gersh has acquired You First, a leading global sports and entertainment agency. With this acquisition, Gersh doubles its size to over 600 employees, establishes a global footprint with 22 offices in 14 countries and positions itself as a player in worldwide sports representation. The combination of You First and Gersh will create new opportunities for clients across both sports and entertainment, building on the strengths of each agency.
You First represents over 1,000 clients globally across multiple sports, with a strong presence in soccer and basketball. Its roster includes celebrated names such as Fabián Ruiz, Alexia Putellas, Milos Kerkez, Christoph Baumgartner and
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