Big Rebates Lure International Shoots to Iceland as Productions Contend With Active Volcanoes

In the middle of a lava field on the Southern Peninsula of Iceland, the crew of “The Fires” is setting up the next shot. In the production village, producer Grímar Jónsson and other crew members are taking a coffee and pastry break in an RV near a picture car on a truck bed in what appears to be a crater. A few hundred feet away, as steam from the famous Blue Lagoon rises in the distance, a makeup artist fights the gusting wind to touch up the lead of the volcano romance disaster movie.

The striking setting is par for the course in the island country that has seen

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