Chip and Joanna Gaines on Taking a Risk With New Family Content on Max and Their Next ‘Fixer Upper’ Special Edition

Chip and Joanna Gaines have been fixing up their content offering this fall with a focus on family-friendly content. Not that the Gaineses were ever producing programs not acceptable for kids (unless we’re counting some questionably dangerous choices made by Chip on “Fixer Upper” construction sites), but that these new unscripted titles are specifically made to entertain across ages: a roller derby competition, a show comparing the skills of a human and a hamster, and a talent contest for late-in-life performers.

“With streaming on Max, we saw this opportunity where we could create content that felt a little bigger and a little different than the shows that we’ve built

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