There was no made-for-television moment last spring as the Big Ten’s television draft unfolded. With a flurry of emails between CBS, NBC and Fox executives — plus a few follow-up phone calls to the conference to ensure contractual agreements were being met — each network consulted with its big board and planned how to best position its broadcast packages with its picks.
Advertisement
A network television draft for college football is every bit as sterile as it sounds.
“It’s just emails flying back and forth,” said Kerry Kenny, chief operating officer for the Big Ten Conference. “We benefit from all these partners working to make the Big Ten the best it can
→ Continue reading at The New York Times Sports
