If you’re active on Meta’s Threads app, then you’ve probably encountered some amount of engagement bait in your “for you”” feed. Now, Instagram chief Adam Mosseri has acknowledged the issue, saying that the company is “working to get it under control” after a spike in such posts.
“We’ve seen an increase in engagement-bait on Threads and we’re working to get it under control,” Mosseri said in a post on Threads. He didn’t say what steps the company is taking but said there would be “more to come” on the issue.
Mosseri’s comments are the first time the Meta executive has acknowledged the
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