Facebook is pushing ‘local’ content and events to try to win back young adults

Meta has spent the last few years saying that “young adults” are crucial to the future of Facebook. Now, the company is introducing a number of changes to its 20-year-old social network in an effort to get younger users to spend more time in the app.

The updates include a new “local” section in the Facebook app that aims to surface information relevant to your local community, a renewed focus on events planned on the service and a new “Communities” feature for Messenger. The changes, Meta claims, will help young adults “explore their interests and connect with the world beyond their close

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