‘Demure’ Content Creator Can Pay for Gender Transition After the Trend Goes Viral: ‘TikTok Has Changed My Life’

Very classy, very cute, very demure!

Beauty influencer Jools Lebron, who singlehandedly made the word “demure” jump in popularity across social media platforms over the past week or so, posted a candid update about how “TikTok has changed my life.”

Encouraging her followers to post their own TikTok videos, the creator, who identifies as a transgender woman, said in a post on Wednesday, “One day, I was playing cashier and making videos on my break, and now I’m flying across countries to host events, and I’m gonna be able to finance the rest of my transition.”

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