The N.C.A.A. Wants Compensation Transparency. Will Athletes Agree?

The NCAA’s new name, image and likeness transparency platform, NIL Assist, went live on Thursday morning, providing deidentified NIL compensation information, as well as a service provider registry and educational programming.

The app and website, created in conjunction with Teamworks, creates for the first time a public database-like platform where athletes and the public can find the average and median earnings for NIL deals, sortable by subdivision, sport, position and type of NIL transaction. It aims to show, for example, what a Power 4 quarterback makes on average for a social media post — on Thursday morning, the website’s data dashboard reported that the average disclosure under those parameters was

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