The algorithm has won. The most powerful social, video, and shopping platforms have all converged on a philosophy of coddling users in automated recommendations. Whether through Spotify’s personalized playlists, TikTok’s all-knowing For You page, or Amazon’s product suggestions, the internet is hell-bent on micromanaging your online activity.
At the same time, awareness of the potential downsides of this techno-dictatorial approach has never been higher. The US Congress recently probed whether social media algorithms are threatening the well-being of children, and new scholarship and books have focused fresh attention on the broad cultural consequences of letting algorithms curate our feeds. “I
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