When Elon Musk arrived at VivaTech, a leading technology conference in France, his presence had an immediate effect, as event founder Maurice Levy of Publicis Groupe was quick to point out. Suddenly everyone wanted to be there. Musk’s visit represented a substantial investment for the organization, with rumors of a fee of around a million euros, private plane excluded. The tech star’s dazzle may have dimmed somewhat, but innovators still welcome him with open arms.
An admitted introvert who can also be eloquent and at times even poetic, Musk answered every question he was asked. But the only real news he had
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